For years, the test data management market has told smaller companies the same story. Test data is complex. You need consultants. Compliance is expensive. Expect a six-month implementation before you see any value.

At Redgate we think that's wrong. And we think it's wrong by design.

Complexity creates services revenue. It creates switching costs. Most vendors have built their businesses around this. They're optimized for enterprise buyers with dedicated implementation teams and six figure budgets. Not for the 300-person company with a real compliance problem and developers who need safe data by next sprint.

So, teams do what they can. They write masking scripts. They maintain them manually. They hope the scripts catch everything. And when regulations tighten or audits loom, they feel the pain of a solution that was only ever meant to be temporary.

The current options? Buy the enterprise tool. Hire the consultants. Accept the six month timeline.

We think there's a different answer.

Speed and simplicity can win for teams who don't have the luxury of long implementations. Not by stripping features. By questioning whether the complexity was ever necessary for these organizations in the first place.

What we're hearing from teams in finance, healthcare, and government is that they need compliant test data now, not in six months. The urgency is real. The tolerance for lengthy implementations is not.

The incumbent options say six months and consultants. We say 30 minutes and you're done.

That's the problem Redgate Test Data Manager was built to solve. Not another feature heavy platform that needs specialists to configure. A tool built for the team that needs compliant test data by next sprint, not next quarter.

If you're in a regulated industry and your current approach involves waiting weeks for safe test data, there's a different path.

Learn more and try it free, here. Sign up, connect your data, and see compliant test data in the time it takes to run a standup.