Redgate Blog

Posts tagged with User research

13 August 2014

UX katas – heuristic evaluation

The “extended” UX team sharpening their swords… At Redgate, our software engineers run regular “code katas”, workshops where developers practise their coding skills on simple problems, then discuss the experience afterwards as a learning exercise. So, a while ago, I thought it might be a good idea to use the… Read more

29 November 2013

29 November 2013

An alternative way to do customer interviews: the revelation of the JTBD framework

I recently discovered the JTBD framework at Business of Software: what I learnt made me swear that I’ll use it from now on in every customer interview I need to do in order to understand their underlying needs and support our product pipeline. It is that brilliant. It’s like a… Read more

guided interview

interview techniques

jbtd