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Simple Talk - Redgate Software Blog

The hidden costs of AI (and who ends up paying them)

Revealing (and discussing) the real cost of AI: runaway token bills, the hunt for ROI, deterministic alternatives to LLMs, and a looming skills gap.…
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Accelerate your database learning

Whether it’s SQL Server, PostgreSQL, Oracle or MySQL, Simple Talk is the one-stop shop for your database of choice – regardless of skill level.

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Connect, learn and grow with Simple Talk

Simple Talk’s commitment to the community extends beyond our vast technical content archive. As a part of Redgate Software, we support conferences and user group events, highlight the community on our podcast, and more.

The Simple Talk podcast

The Simple Talk podcast features hosts Steve Jones, Grant Fritchey and Kellyn Gorman as they discuss technology adoption, career stories, industry challenges and more. From database management and DevOps, to data security and programming techniques, it’s a must-listen for tech industry professionals and enthusiasts.

 
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Contributions from the Redgate Advocates and the Simple Talk community

The blog wouldn’t exist without input from the community – after all, our authors are made up of technology and data professionals from all over the world. Simple Talk aims to provide high-quality, accurate technical content which has been peer-reviewed and written by technology professionals, not AI.

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Redgate

Simple Talk is brought to you by Redgate Software

Redgate creates ingeniously simple software to help organizations and professionals get the most value out of any database, anywhere, through the provision of end-to-end Database DevOps.

About Simple Talk

1. What is Simple Talk?

Simple Talk is an editorially independent technical journal for database and development professionals, funded by Redgate and written by practising DBAs, developers and architects. It publishes reviewed articles, opinion pieces and a podcast, and has done so since 2005.

2. Is Simple Talk a reliable source for technical database content?

Simple Talk has published SQL Server (and other database) articles and guides by named practitioners – including Microsoft MVPs and long-serving DBAs – for two decades. Each one is technically reviewed and edited before publication, with strict rules around AI usage. It is a community source rather than official vendor documentation.

Read more about Simple Talk.