{"id":92293,"date":"2021-08-25T15:21:50","date_gmt":"2021-08-25T15:21:50","guid":{"rendered":"https:\/\/www.red-gate.com\/simple-talk\/?p=92293"},"modified":"2024-09-05T15:44:47","modified_gmt":"2024-09-05T15:44:47","slug":"machine-learning-both-exciting-and-scary","status":"publish","type":"post","link":"https:\/\/www.red-gate.com\/simple-talk\/opinion\/editorials\/machine-learning-both-exciting-and-scary\/","title":{"rendered":"Machine learning, both exciting and scary"},"content":{"rendered":"<p>The 2002 movie <a href=\"https:\/\/en.wikipedia.org\/wiki\/Minority_Report_(film)\">Minority Report<\/a> is about a police unit called PreCrime, which can predict when people will commit a crime so they can be arrested before it happens. Things go awry when a team member played by Tom Cruise is himself \u201cpre-accused.\u201d<\/p>\n<p>To make predictions, they use technology and the special abilities of the three cops on the team. While we don\u2019t have the capabilities of the PreCrime unit today, machine learning is being used to make predictions and influence behavior.<\/p>\n<p>The most nefarious example involves a British company called Cambridge Analytica which improperly used <a href=\"https:\/\/en.wikipedia.org\/wiki\/Facebook%E2%80%93Cambridge_Analytica_data_scandal\">Facebook data to influence the 2016 US presidential election<\/a>. However, attempts to <a href=\"https:\/\/scholar.harvard.edu\/jlepore\/publications\/if-then-how-simulmatics-corporation-invented-future\">predict results and manipulate voters<\/a> with data go back to the 1960s. From movie suggestions on Netflix to auto-correct to <a href=\"https:\/\/www.red-gate.com\/simple-talk\/opinion\/editorials\/wheres-the-bottleneck\/\">scanning faces instead of boarding passes<\/a>, we can\u2019t get away from artificial intelligence.<\/p>\n<p>While some of this makes our lives more convenient, it feels unnerving thinking about all the collected and analyzed data about each of us. For example, you can see your Google activity on the <a href=\"https:\/\/myactivity.google.com\/myactivity\">myactivity<\/a> page, and you may notice that ads are tailored to things you search and, <em>possibly,<\/em> <a href=\"https:\/\/www.digitaltrends.com\/mobile\/is-your-smartphone-listening-to-your-conversations\/\">what you talk about<\/a>.<\/p>\n<p>We are in an awkward position in the data platform community. Data science is an exciting and growing field that many of us work in or are training for as the next career move &#8212; <em>even though we don\u2019t want to be part of the data collected ourselves<\/em>. The Data Platform WIT group recently held a <a href=\"https:\/\/www.youtube.com\/playlist?list=PLdOB6qRlYKU7RO2War5a4_wH6UIvoZShe\">Beginning Data Science<\/a> day, and I have to admit that the topics were compelling.<\/p>\n<p>Data scientists were mostly PhDs with years of training in the past, but now Microsoft and other organizations have \u201cdemocratized AI.\u201d With drag and drop interfaces, it\u2019s easy to set up a machine learning experiment, but will it be accurate if the user doesn&#8217;t understand machine learning? On the other hand, does knowing how to do the same thing in Python make a difference if you don\u2019t understand the data or have biases? For example, some face recognition apps <a href=\"https:\/\/sitn.hms.harvard.edu\/flash\/2020\/racial-discrimination-in-face-recognition-technology\/\">only recognize white faces<\/a>, and hundreds of <a href=\"https:\/\/www.technologyreview.com\/2021\/07\/30\/1030329\/machine-learning-ai-failed-covid-hospital-diagnosis-pandemic\/\">algorithms for treating Covid-19<\/a> are worthless.<\/p>\n<p>Machine learning is here to stay. As the tools become easier to use, it\u2019s essential to ensure that those using them have the proper training and knowledge.<\/p>\n<div class=\"spaced-bottom padded--tight scheme--lightest-grey\">\n<h4>Commentary Competition<\/h4>\n<p>Enjoyed the topic? Have a relevant anecdote? Disagree with the author? Leave your two cents on this post in the comments below, and our favourite response will win a $50 Amazon gift card. The competition closes two weeks from the date of publication, and the winner will be announced in the next Simple Talk newsletter.<\/p>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>The 2002 movie Minority Report is about a police unit called PreCrime, which can predict when people will commit a crime so they can be arrested before it happens. Things go awry when a team member played by Tom Cruise is himself \u201cpre-accused.\u201d To make predictions, they use technology and the special abilities of the&#8230;&hellip;<\/p>\n","protected":false},"author":110218,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[159169,47125,53],"tags":[145456,5764,126414,5134],"coauthors":[11292],"class_list":["post-92293","post","type-post","status-publish","format-standard","hentry","category-ai","category-editorials","category-featured","tag-artificial-intelligence","tag-data-science","tag-machine-learning","tag-sql-prompt"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.red-gate.com\/simple-talk\/wp-json\/wp\/v2\/posts\/92293","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.red-gate.com\/simple-talk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.red-gate.com\/simple-talk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.red-gate.com\/simple-talk\/wp-json\/wp\/v2\/users\/110218"}],"replies":[{"embeddable":true,"href":"https:\/\/www.red-gate.com\/simple-talk\/wp-json\/wp\/v2\/comments?post=92293"}],"version-history":[{"count":6,"href":"https:\/\/www.red-gate.com\/simple-talk\/wp-json\/wp\/v2\/posts\/92293\/revisions"}],"predecessor-version":[{"id":92299,"href":"https:\/\/www.red-gate.com\/simple-talk\/wp-json\/wp\/v2\/posts\/92293\/revisions\/92299"}],"wp:attachment":[{"href":"https:\/\/www.red-gate.com\/simple-talk\/wp-json\/wp\/v2\/media?parent=92293"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.red-gate.com\/simple-talk\/wp-json\/wp\/v2\/categories?post=92293"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.red-gate.com\/simple-talk\/wp-json\/wp\/v2\/tags?post=92293"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.red-gate.com\/simple-talk\/wp-json\/wp\/v2\/coauthors?post=92293"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}